Why Taylor Swift can lead America into a new era

In one of her biggest hits, Anti-Hero (2022), Taylor Swift presents herself to the public as an unsolvable problem… “a monster on the hill.” Indeed, the 34-year-old American’s career and influence have transcended all known categories to date. There’s no sales record that the self-made billionaire hasn’t broken and no music award that she hasn’t won several times. As of the summer of 2024, Swift is more than just a genius artist: she’s a planetary phenomenon, a cultural movement in her own right, with hundreds of millions of fans around the world.

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